Universal TV

When we increased engaged users by 95% through insight and a human-centric approach to paid media.

95%

engaged user increase

143%

engagement increase

16m

video views

We spearheaded the rebrand of the Universal TV social channels, driving engagement and conversation across 6 key international markets. We developed a highly targeted social ad strategy to promote their shows and brand that led to a 95% increase in engaged users.

Following this success, we have now taken on NBC Universal’s Syfy and E! Entertainment accounts to implement a fan-focused strategy across content, tone of voice and paid media. By creating fan communities, we are harnessing their audience to directly help promote their shows and brand.

For more info on this case study or to chat about how we might be able
to work with you email the team at hello@wilderness.agency

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