Case study


The one where we shot a video series with an Olympic gold athlete that engaged female tennis fans across the globe.

increase on target video views
part video series

a community

Working with global sportswear brand Ellesse we shot and produced a 4-part video series that reinvigorated their social audiences through a compelling and moving brand story.

An authentic

We utilised the increased interest around brand ambassador Monica Puig, following her Rio Olympic gold medal, to drive brand awareness and video views. We told Monica’s life story, by combining footage shot on location in London, with archival content from her childhood, her early professional career, fan footage from the Rio Olympics and her homecoming parade in Puerto Rico.
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What was said

The campaign allowed us to engage with our consumers on a global level.

Kudos to the Wilderness team who continue to produce fantastic results.

Austin Noorkoiv, Digital Marketing Manager – Ellesse