Disney+
We were tasked by Disney to support the EMEA launch of Disney+ helping their internal marketing divsional to build out a team, process and strategy for success for the emerging streaming platform across social.
This included defining their social workflows, developing a clear platform, content, and community strategy, building out an annual editorial roadmap, installing new rigor into their performance reporting, creating new weekly trend reporting allowing for them to jump on relevant cultural moments, as well as defining an approach to campaign and always-on social.
We now support the brand as retained social agency of record within the UK working as a strategic and creative consultative partner as well as delivering an array of award-worthy social-first creative campaigns for some of the brands biggest shows including The Bear, The Kardashians, Only Murders in the Building and more.
This has led to unprecedented levels of success
... as Disney+ added more than 400K new subscribers!
