We are delighted to announce the hire of six new team members across the UK and Amsterdam, and a new international division in Copenhagen, Denmark.
The expansion follows Wilderness’ continued success in the UK and its Amsterdam office established in September 2019.
Moreover, the team aims to have cross-functional teams across Europe and the Denmark office specifically will enable the business to engage with local Nordic brands wanting to grow their reach.
The new hires include three additions to the central team, Rob Hall as Head of Creative, Rebecca Watson, Financial Director and Ruby Lloyd the agency’s new Marketing Manager.
They were named alongside three main team hires, including Rae Low, an Account Director, Fred Bhat as Senior Social Strategist and Mollie Lyons, Senior Social Manager.
Both the new Head of Creative Hall and Account Director Low will report to MD Jamie Maple.
Hall has nearly a decade of creative experience and will be stepping up into the role, having been lead creative at his last agency, BBL/P. And after spending the majority of her career in China, Low brings exceptional knowledge of alternative social platforms, something new for Wilderness.
Rebecca Watson, Wilderness’ newly appointed Financial Director, will work into Operations and People Director Tilly Morgan following three and a half years as a financial consultant for the business.Watson has seen the company grow dramatically in this time and will support the operations team in growing the business further in 2022.
Both Fred Bhat and Mollie Lyons will be reporting to the agency’s UK Head of Business, Safiya Pomell. Having spent nearly seven years in the broadcast industry, Bhat will be taking on a more strategic leadership role, where he can utilise his breadth of broadcast content marketing experience. Lyons has four years of experience within the industry, two of which were spent at a full performance digital marketing agency and will be focusing on heading up the team and strategy for clients.
Ruby Lloyd, Marketing Manager has business development and marketing background and will report to Commercial Director, Tim Redgate. Lloyd will be responsible for creating and pushing through the agency’s marketing strategy, alongside delivering the plans across various media.
Tom Jarvis, Founder and CEO at Wilderness said:
“We had an exceptional 2021 at Wilderness, growing revenue by 87% year-on-year alongside a record-breaking Q4, up 253% on the previous year. With these new hires in place, we are building a team to help continue delivering success throughout 2022. As part of that, we are continuing our European expansion with a presence in Copenhagen and I’m excited for us to be supporting clients across the Nordics.”
Tilly Morgan Operations and People Director at Wilderness adds:
“Growth is always an exciting challenge to master, especially when trying to break into new territories. This sort of expansion comes with exposure and access to new cultures which will help diversify our team as it gives us new talent pools to tap into. In turn, this makes the work we produce more diverse and ultimately better, fostering our culture of excellence.”